SALES FUNNELS, sounds like a complex topic right?

It’s really not

All you need to understand is that there’s certain destinations that your leads need to meet before trusting you enough to buy your stuff

When it comes to creating a funnel on social media, there’s a few variations and approaches you can take, it really depends on your product/service

So, we’ll just cover the most popular and used funnels

Funnel #1 (BASIC CONTENT FUNNEL)

(each bullet point is a step in the funnel)

• Consistent video content/reels - gets views and followers
• Comment keyword or bio link incentive - give people reason to do one of these things
• Present your product/service/book a call - end of funnel, lead see’s the real stuff

Funnel #2 (BETTER CONTENT FUNNEL)

• Video content + appointment setter - a VA dms all leads interacting with content
• Links in bio, keyword incentives, dm automations - to send the next step
• LEAD MAGNET - some sort of value that leads want in return for their info (email) ex: a free guide
• Email list - make a sequence or add emails to a newsletter and use this to give MORE value but also sell your stuff